Because the platform reaches people my work doesn't. I've spent five years building programs, campaigns and partnerships in the for-purpose sector, and the hardest part is getting anyone outside the sector to look at it. Miss World is also a personal development competition with Beauty with a Purpose at its centre, which makes it an amazing platform to grow into someone who can do more for these organisations.

What I want out of it is simple: more money raised, more attention on the organisations doing the work, and a version of me who's better equipped to help them. My campaign, Make Moments Matter, is about getting more Australians to spend their time volunteering, and I'm fundraising for Variety, the Children's Charity, through to February.